Staff

Dave Cohn Allen & Ruth Ziegler Executive Director, USC Hillel / USC Jewish Alumni Association
Andrew Max Assistant Director
Liora Petel Operations Director
Jordyn Walker Development Associate
Brooke Schneider Executive Assistant
Margo Hellman Engagement Associate – Springboard Fellow: Innovation Specialist
Emily Joachim Engagement Associate – IACT: Birthright Israel Coordinator
Eitan Snyder Engagement Associate
Rick Lupert Marketing Associate

Dave Cohn
Allen & Ruth Ziegler Executive Director, USC Hillel
CEO Jewish Alumni Association
Dave@uschillel.org
(213) 973-1203

Dave Cohn began his service as Executive Director of USC Hillel in the summer of 2019. Prior to returning to USC, Dave oversaw a period of growth and transformation in engagement as Director of Emory Hillel, retooling its Campus Engagement Internship and achieving recognized excellence in breadth and depth of student engagement from Hillel International.

A Chicago native, the inspiration for Dave’s dedication to Jewish communal work grew from his many years as a camper and staff member at Olin-Sang-Ruby Union Institute (OSRUI), a Jewish summer camp in Wisconsin. Prior his time at Emory, he worked in development and strategic projects for Hillel at UCLA and spent years as a music educator in public school and synagogue settings.

Dave completed his MPA at USC and is a proud member of the Trojan Family. He also holds degrees in Jewish Nonprofit Management from HUC-JIR and in music from the University of Illinois. He’s married to Sarah Ruben, an early childhood educator, and they are proud parents to their daughter, Selah. When not at Hillel, Dave can be found adventuring in the outdoors, cruising the farmer’s market for some fresh produce, and traveling the world with his family.

Dave Cohn

Andrew Max
Assistant Director
andrew@uschillel.org
(213) 973-1204

Andrew comes to us after 3 years at Central Florida Hillel in Orlando, Florida. While serving as the Director of Jewish Student Life at the nation’s largest University (the University of Central Florida) with the nations 3rd largest Jewish student population (6,000 Jewish students), Andrew gained valuable experience working with Jewish students to educate them on topics such as Israel and Jewish philosophy, while allowing them to explore their personal connection to their heritage and tradition. Andrew mastered the delicate balance between hosting large-scale programs designed to reach hundreds of students while still helping each individual connect on an intimate level with the Jewish community and their Judaism. Prior to joining our global Hillel team, Andrew spent 3 years as a Jewish leadership professional with Alpha Epsilon Pi, the Jewish fraternity. He travelled across the United States, Europe, and Israel expanding the fraternity’s global brand and consulting hundreds of Jewish leaders on matters of leadership development, civic engagement, and Jewish pride. This rewarding experience cemented his ambition to become a career Jewish professional. Andrew grew up in San Diego, CA and graduated from Cal Poly, San Luis Obispo in 2012 with a B.S. in Psychology. Throughout his life he has travelled to Israel over 15 times, including living in Israel from 2007-2008. He spent 10 weeks of intensive study at Yeshivat Aish HaTorah in Jerusalem and continues his Jewish learning on a weekly basis. Andrew loves being involved with sports, traveling, and spending time with friends.

Andrew Max

Liora Petel
Operations Director
liora@uschillel.org
(213) 973-1205

Liora Petel is the Operations Director at USC Hillel.  Originally from Detroit, Liora has lived all over the US devoting herself to working in the nonprofit Jewish sector.  Liora has worked at the American Jewish University’s Elderhostel program, at the Marcus Jewish Community Center of Atlanta in Special Events and the most amazing five years at the New Orleans Jewish Community Center, wearing many different hats.   Liora received her BA in Business from the American Jewish University and her MBA from the University of New Orleans with a concentration in Human Resources. Management.  Liora and her husband Eli have three children, and she actively volunteers for her children’s school, sports teams and their synagogue. She is a diehard lover of chocolate, travel and adventure and always has a wild and crazy story to tell.

Liora Petel

Jordyn Walker
Development Associate
jordyn@uschillel.org
(213) 973-1202

A Colorado native, Jordyn has a diverse professional background in volunteer recruitment and management, marketing, and development. Before joining the USC team, Jordyn worked for the Girl Scouts of Colorado, The Broadmoor World Arena, and served as the Regional Coordinator for Rock the Earth, an environmental advocacy organization who partners with the music industry. Jordyn graduated Magna Cum Laude from the University at Buffalo in 2014, earning Political Science and Global Gender Studies degrees. Fight on!

Jordyn Walker

Brooke Schneider
Executive Assistant
brooke@uschillel.org
(213) 973-1200

Broooke Schneider

Margo Hellman
Engagement Associate – Springboard Fellow – Innovation Specialist
margo@uschillel.org
(213) 973-1199

Margo Hellman is thrilled to be serving as the Springboard Innovation Fellow at USC. Born & raised in Kansas City, Margo grew up attending the Goldman Union Camp Institute. She is a recent graduate of the University of Kansas, where she attained a Bachelor’s degree of Science in Journalism & Mass Communications with a minor in Jewish Studies. While at KU, Margo worked with inspirational Hillel mentors and was given the opportunity to travel to Bulgaria & Romania with JDC Entwine. The sense of global Jewish community she gained from the trip is what inspires her today. Margo is beyond excited for her new role as a Springboard Fellow, a two-year fellowship through Hillel International, focusing on creating an inclusive Jewish community on campus. Margo is passionate about Jewish social justice, loves spending time reading & writing, and making new Jewish friends.

Margo Hellman

Emily Joachim
Engagement Associate – IACT: Birthright Israel Coordinator
emilyj@uschillel.org
(213) 973-1199

Emily Joachim is originally from Danville, CA but spent the last four years at Cal Poly San Luis Obispo majoring in Art and Design with a concentration in Graphic Design. While in San Luis Obispo, Emily served on the board of various Jewish organizations including Hillel of San Luis Obispo. Her connection to her Jewish identity was discovered in college and prompted her interest in working at Hillel. Emily just got back from her first time in Israel this past summer and is so excited to be the new Birthright Israel Coordinator at USC Hillel. Emily is so excited to be working closely with students to recruit as many people as possible to go on Birthright trips with her in the winter and summer!

Emily Joachim

Eitan Snyder
Engagement Associate
eitan@uschillel.org
(213) 973-1199

Eitan Snyder is a Rockville, MD native and a graduate of the Charles E. Smith Jewish Day School. In 2018, he earned a Bachelor of Music degree in Music Business with a minor in Entrepreneurship at the University of Miami’s Frost School of Music, focusing on songwriting and singing in Frost’s highly acclaimed choral, jazz vocal, and popular music ensembles. While in Miami, Eitan served as President of the Music Industry Association, sang in the Second Avenue Jewish Chorale (directed by USC alumna Dr. Coreen Duffy), and was heavily involved at University of Miami Hillel (he even did his senior recital in the Hillel building). Eitan is excited to bring Jewish learning and text into students’ daily lives in engaging and innovative ways!

Eitan Snyder

Rick Lupert
Marketing Associate
marketing@uschillel.org

Rick Lupert is the Marketing Associate for USC Hillel. He creates and maintains Hillel print and electronic marketing materials as well as maintaining the USC Hillel website. He previously served as Assistant Director for Hillel at Pierce and Valley Colleges where he created the award winning Jewish student arts and culture magazine “Ohmanut” and staffed 8 Birthright Israel Trips. He lives in Van Nuys with his wife Addie and their son Jude and is involved with the Los Angeles poetry community and is the author of several poetry collections and editor of the poetry anthology “A Poet’s Haggadah – Passover Through the Eyes of Poets.”

Rick Lupert